Dallas · Tulsa / XPEL Certified Installation Facility

Design. Build. Drive.

From simple upgrades to bold builds, we bring your vision to life. A boutique customization and protection studio for luxury, exotic, off-road and truck builds.

  • 02Locations
    DFW & Tulsa
  • XPELCertified
    Installers
  • 02Proprietary
    Finishes
  • 09In-house
    Services
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Lifted 2026 Ford F-350 Super Duty on BDS suspension inside the Apex Custom Innovations showroom
Apex Showroom · Carrollton, TX
Certified XPEL Installation Facility
Proprietary Apex Armor® Only at Apex

The Studio

Custom Builds.
Premium Protection.
Unmatched Craftsmanship.

Apex Custom Innovations is a full-service boutique vehicle customization shop headquartered in Dallas, Texas, with an additional location in Tulsa, Oklahoma. Every vehicle that enters our shop is treated with precision, craftsmanship, and attention to detail.

From paint protection film and ceramic coatings to window tint, vinyl wraps, suspension upgrades, custom wheels, and accessories, our experienced team delivers premium installations designed to protect, enhance, and personalize your vehicle. We don't build ordinary vehicles — we help bring your vision to life with quality workmanship and products you can trust.

  • 01Premium Custom Builds
  • 02XPEL-Certified Protection
  • 03Factory-Trained Team
  • 04Two Convenient Locations
01

Design

Every build starts with a conversation. We learn your goals, your style, your timeline, and your budget before anything goes on the vehicle. The plan is built around you.

02

Build

Our team executes with precision. From prep and application to fabrication, install, and QC — every step has a standard and every standard gets met.

03

Drive

You leave with a vehicle built to perform, protect, and turn heads — every time you get behind the wheel.

Services

Everything your vehicle needs.
Under one roof.

Certified protection for the entire vehicle — plus the stance, wheels, lighting and finishes that make it yours. Drag, scroll, or use the arrows.

Dark green Aston Martin DB12 Volante protected with full-body XPEL paint protection film
01XPEL

Paint Protection Film

A crystal-clear, self-healing XPEL barrier between your paint and the outside world. Machine-cut for your exact make and model and installed by factory-trained, XPEL-certified specialists — from high-impact clear bra to full-body coverage, windshield and interior screens.

  • Self-healing
  • Machine-cut patterns
  • Gloss or matte
  • 5–10 yr lifespan
Start your PPF project
Technician applying ceramic coating to the hood of a glossy red car
02XPEL Fusion

Ceramic Coating

A liquid polymer that chemically bonds to your paint — or over your PPF — for a slick, extreme-hydrophobic layer. Water, mud and contaminants bead off, gloss goes deeper, and the finish stays cleaner longer. 2 to 7+ years of protection depending on package and care.

  • Extreme hydrophobic
  • Deep gloss
  • Superior UV resistance
  • 2–7+ years
Start your coating
Satin grey Tesla Model 3 with dark window tint in the Apex showroom
03XPEL

Window Tint

Cooler. Cleaner. More commanding. XPEL ceramic films block up to 99% of harmful UV, cut cabin heat and glare, and are cut to your exact specs for a clean, bubble-free install. Legal-limit guidance included. Most vehicles are completed within a few hours.

  • Up to 99% UV block
  • Ceramic film
  • Heat & glare rejection
  • Factory-level install
Start your tint
2018 Jeep Grand Cherokee Trackhawk in a matte black vinyl wrap with wide body kit
04Color change

Vinyl Wraps

Transform your look. Instantly. Stealth satin, head-turning gloss, carbon texture or a fully custom graphic layout — a premium wrap that protects factory paint, is fully reversible, and lasts up to 5–7 years with proper care. Personal builds and fleet branding.

  • Gloss · Satin · Matte
  • Carbon texture
  • Custom graphics
  • Fleet branding
Start your wrap
2026 Ford Expedition Tremor with a ReadyLIFT 3-inch lift, Vossen HFX-6 wheels and Nitto Ridge Grappler tires
05Lift · Level · Lower

Suspension

Get ground clearance. And ground respect. Lift, leveling and lowering kits from BDS, ReadyLIFT and Rough Country — matched to your make, model, intended use and wheel-and-tire package, aligned and QC-driven before delivery, with a post-install check at ~500 miles.

  • BDS
  • ReadyLIFT
  • Rough Country
  • Coilovers & shocks
Start your suspension build
Bronze Fuel off-road wheel wrapped in a Yokohama Geolandar all-terrain tire
06Fitment

Wheels & Tires

Where style meets strength. Forged, flow-formed and cast wheels in matte black, bronze, chrome and more — paired with Nitto, Toyo and BFGoodrich rubber. Expert fitment: no rubbing, no spacers, no guessing. Installed and torqued to Apex standards.

  • Forged & flow-formed
  • Nitto · Toyo · BFGoodrich
  • Aggressive offsets
  • Lifted-setup sizing
Start your wheel package
Lifted Jeep Wrangler Rubicon coated in Apex Armor with off-road bumper, winch and mud-terrain tires
07Apex Exclusive

Apex Armor®

Engineered for the extreme. A proprietary textured exterior paint developed in-house — tougher than a DIY spray, smoother and lighter than bed liner. Resists rock chips, trail rash and UV, won't fade, flake or dull, and matches any color code in satin or gloss. Only at our Dallas–Fort Worth and Tulsa shops.

  • Proprietary formula
  • Any color code
  • Satin or gloss
  • Trucks · Jeeps · Fleets
Start your Armor build
2025 Toyota Tacoma TRD Pro on Vossen HF7 wheels in front of the Apex Custom Innovations shop
08Apex Exclusive

Apex Signature Finish™

Daily defense. Signature Apex style. Built from the same performance DNA as Apex Armor®, this lighter-duty proprietary finish brings a smooth, refined texture to daily drivers, weekend builds and commercial fleets — UV, weather and contaminant resistance that won't fade, peel or discolor.

  • Refined texture
  • Daily-driver duty
  • Preserves body lines
  • Fleet-ready
Start your Signature Finish
Lifted 2025 Ford F-350 King Ranch with Ranch Hand grille guard, winch and bronze off-road wheels
09OEM+ fit

Accessories

Built to perform. Installed to last. Custom bumpers with winch and lighting integration, LED conversions, light bars and rock lights, interior RGB ambient lighting, steps and racks — clean wiring, hidden switches, weather-sealed harnesses and OEM+ fit and finish.

  • Custom bumpers
  • Exterior lighting
  • Interior ambient lighting
  • Steps & racks
Start your accessory build

Certified Protection

Stack your defense.

PPF absorbs impact. Ceramic repels the world. Apex Armor® takes the abuse. Many owners combine them — XPEL PPF on high-impact areas, ceramic across the whole vehicle, and a proprietary finish where the trail begins.

Performance XPEL PPF Ceramic Coating Apex Armor®
Rock-chip protectionExcellentMinimalResists chips & trail rash
Scratch resistanceStrongLight swirlsResists scuffs & scratches
Self-healingYesNo—
Hydrophobic beadingModerateExcellent—
FinishGloss or matteDeep glossTextured · satin or gloss
UV protectionStrongStrongResists UV damage
Best forHighway & off-road impactEasy maintenance & shineTrucks, Jeeps, off-road & fleets

Recent Builds

Built in-house.
Driven everywhere.

SEMA feature trucks, satin-wrapped AMGs, PPF'd Corvettes and wide-body Trackhawks — every one designed, built and finished at Apex.

2025 Ford F-350 King Ranch SEMA 2025 feature build
2025 Ford F-350 King RanchSEMA 2025 Feature Build · ReadyLIFT · XPEL Tarmac™ PPF · Ranch Hand bumpers & winch
Jeep Wrangler Rubicon 392 coated in Apex Armor
Jeep Wrangler Rubicon 392Apex Armor® · Upgraded suspension · Off-road wheels & tires
Blue 2024 Chevrolet Corvette Stingray with XPEL PPF in an aircraft hangar
2024 Corvette StingrayXPEL PPF on high-impact areas — front bumper, hood & mirrors · Seamless edges
2021 Jeep Grand Cherokee Trackhawk in a silver wrap with wide body kit
2021 Jeep Grand Cherokee TrackhawkFull custom silver vinyl wrap · Wide body kit
Lifted 2025 Ram 2500 heavy duty truck
2025 Ram 2500 Heavy DutyReadyLIFT 3" · Falcon shocks · Fuel wheels · Nitto Recon
2026 Ford Expedition Tremor on Vossen HFX-6 wheels
2026 Ford Expedition TremorReadyLIFT 3" · Vossen HFX-6 · Nitto Ridge Grappler
2018 Jeep Grand Cherokee Trackhawk matte black wrap with Waido wide body
2018 Jeep Grand Cherokee TrackhawkMatte black wrap · Waido wide body · Vossen HFX-1 · Nitto NT555
2025 Toyota Tacoma TRD Pro on Vossen HF7 wheels
2025 Toyota Tacoma TRD ProVossen HF7 20" · Nitto Recon Grappler
White 2025 Ford F-150 Raptor R in front of the Apex Custom Innovations storefront
2025 Ford F-150 Raptor RVossen HFX1 · Nitto Ridge Grappler · Borla exhaust
Lifted 2025 Ford F-150 Lariat on Fuel wheels
2025 Ford F-150 LariatReadyLIFT 3.5" · Fuel 20" · Nitto Ridge Grappler
2026 Ford F-350 Super Duty XL lifted inside the Apex showroom
2026 Ford F-350 Super Duty XLLifted suspension · Off-road wheels & tires · Accessories
2017 Mercedes-AMG S63 coupe in satin black vinyl wrap
2017 Mercedes-AMG S63Satin black vinyl wrap · Stealth, factory paint preserved

Follow the builds as they happen.

Locations

Two shops.
One standard.

Serving Dallas–Fort Worth from Carrollton and the greater Tulsa area from 41st Street. Same team standards, same XPEL certification, same Apex-exclusive finishes.

DFW

Dallas–Fort Worth

Headquarters · Carrollton, Texas

Mon–Fri 8–5
3225 Keller Springs Rd
Carrollton, TX 75006
Hours
Mon–Fri 8:00 AM – 5:00 PM
Sat–Sun Closed
Serving
Carrollton, Dallas, Plano, Frisco, Lewisville, The Colony, Addison, Irving & surrounding North Texas
TUL

Tulsa

Tulsa, Oklahoma

Mon–Fri 8–5
6820 E 41st St
Tulsa, OK 74145
Hours
Mon–Fri 8:00 AM – 5:00 PM
Sat–Sun Closed
Serving
Tulsa, Broken Arrow, Owasso, Jenks, Bixby, Sand Springs & nearby Oklahoma communities

Get Your Quote

Tell us about
the build.

Pick your shop, pick your services, and we'll come back with a plan. Prefer to talk? Call either location Monday–Friday, 8 to 5.

The quote form needs JavaScript. Email info@apexcustoms.net with your vehicle and the services you're after, or call either shop.

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Expert FAQ

Everything you need to know
before your visit.

Straight answers on coverage, durability, bundling and certification. Still have a question? Ask the team.

01What services do you offer?

We offer a full range of boutique vehicle customization and protection services, including XPEL Paint Protection Film (PPF) and XPEL Fusion Ceramic Coating. Additionally, we offer proprietary Apex Armor® & Apex Signature Finish™, window tinting, vinyl wraps, suspension upgrades, custom wheels and tires, and premium vehicle accessories.

02Do you install XPEL Paint Protection Film?

Yes. Apex Custom Innovations is a certified XPEL installation facility. Our factory-trained professionals deliver precision installations — ranging from high-impact clear bra protection to full-body PPF — to keep your paint, headlights, and windshield safe from chips, scratches, and road debris.

03How long does ceramic coating last?

Depending on the package you choose and how well the vehicle is maintained, our ceramic coatings provide long-lasting, durable protection ranging from 2 to 7+ years. They offer superior UV resistance, extreme hydrophobic properties, and a deep gloss finish.

04What's the difference between PPF and ceramic coating?

While both protect your vehicle's surface, they serve slightly different roles. PPF is a physical film applied to your panels to protect against impacts. Ceramic coatings are liquid treatments applied to paint (or PPF) that offer hydrophobic and UV-resistant benefits but don't absorb impact the way PPF does. Many owners combine both for maximum protection — and ceramic can be applied directly over PPF.

05Can I customize my vehicle with multiple services?

Absolutely. We specialize in comprehensive, custom builds. You can bundle multiple services — such as pairing Paint Protection Film or ceramic coating with suspension upgrades, custom wheels, and window tinting — to completely transform and protect your vehicle all under one roof.

06How long does PPF last, and what finishes are available?

A high-quality, expert installation like ours typically lasts 5 to 10 years, depending on care and conditions. We offer both glossy and matte finishes: the protection is the same, but the look is your choice — natural shine or a modern non-reflective finish. Properly installed and removed by professionals, PPF will not harm your original paint.

07Will a vinyl wrap damage my factory paint?

No — our wraps are precision-installed and fully reversible without damaging factory paint. Because our technicians properly prep and install the film, you preserve your original paint and keep greater flexibility for future changes. With proper care a wrap lasts up to 5–7 years.

08How long does a suspension upgrade take?

Expect at least two full days for most lift or lowering kit installations. The process includes removing factory components, installing the new system, aligning the suspension, checking all clearances, and a final quality-control drive before delivery. We also offer a post-install check at approximately 500 miles to confirm everything has seated correctly.

09How do I get a quote?

Getting a quote is simple. Use the Get Your Quote form above, call us directly at our Dallas (945) 446-6546 or Tulsa (918) 845-1746 locations, or visit either shop during business hours to discuss your project with our team.

Built for the Road Ahead

Build your
dream vehicle.

Premium vehicle customization and protection tailored to your style. Two locations, one standard that doesn't move.